Hardware

LiftDigital™ is a revolutionary design providing durable, crystal-clear displays and connectivity for displaying valuable, real-time guest information.

LiftDigital™

> Digital displays are bright and readable in all conditions
> Displays sit under durable glass layers for long life
> System recharges with each pass of the bullwheel
> WiFi connectivity allows for real-time data updates

We believe in being

Beautiful & Simple

LiftDigital™ delivers valuable, real-time information to resort guests, including…

Trail maps

Josefin features the Josefin & Merriweather Google Fonts. The styling has been meticulously set to fit the aesthetics of the theme, providing a relaxing reading experience.

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Lift line wait times

We’ve taken extra care in styling the number counter feature Divi offers. We’ve included dark & light background options. Showcase your stats in style with the Josefin Child Theme.

Travel reports (traffic, airlines, trains)

We’ve utilized and styled the Rotating Tweets Plugin by Martin Tod. Display your tweets elegantly using this plugin and the Josefin Child Theme. We’ve included an instructional video on how to set this up.

Trail & chairlift status

A photo is worth a thousand words. Parallax backgrounds combined with great use of whitespace allow the focus to be on your beautiful images. We’ve also styled a masonry layout as an option for your images.
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Weather forecasts

We’ve also taken extra care in styling the contact form in Divi. We’ve included dark & light background options. Make your contact form stand out with the Josefin Child Theme.

Special events

We’ve utilized and styled the WP Instagram Widget by Scott Evans. Display your Instagram photos elegantly using this plugin and the Josefin Child Theme. We’ve included an instructional video on how to set this up.
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Grooming reports

Divi comes with some nice animation options. We’ve added additional animation classes you can apply to your sections and modules. We’ve included an instructional video on how to use these animations.

Safety alerts

Easily build a features grid with Josefin. We’ve created an instructional video with links to the CSS and a Divi Layout files. Import the layout into your site with a single click.

Local specials & discounts

Your purchase comes with our superior support. Email us and we’ll respond to you as soon as possible. We also have video tutorials showing how to implement different features of the theme.

We believe in being

Beautiful & Simple

Patents Pending

We are proud to announce that our LiftDigital™ technology is patent pending in 19 countries, and we look forward to further developing our products and services to help resort guests “Make the Most of Their Day” around the world.

Finally, a clean & modern Divi Child Theme using great typography and imagery. Josefin is class all the way.

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Carefully Crafted

Layouts & Modules

Featured Video

Video Title

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#1 Hits

Million Downloads

Ready to Rock

Josefin is sure to impress

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Photography & Images provided by Unsplash.com and DeathToTheStockPhoto.com

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We believe in being

Beautiful & Simple

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Heading

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+ Lines of Code

+ Hours

+ Images

Crafted Theme

Reviews & Endorsements

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“Josefin is the Divi Child Theme I have been looking for. The simplicity and elegance is breathtaking. Where have you been Josefin?”

– John Smith

Reviews & Endorsements

 

“I’ve spent hours searching for the right theme for my projects only to be disappointed with poor design and overcrowded features. With Divi and Josefin, my search is now over!”

– Jane Doe

Video Tutorials

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Friendly Support

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How to install Josefin Child Theme
Click here to check out our installation page. There you will find our step-by-step installation instructions, walk-through videos and FAQ’s.
Where to find great stock photography
If you don’t want to pay the $$$ for Shutterstock or Adobe Stock, some of our favorite sites are unsplash.com and deathtothestockphoto.com. You can also find some great photos at pixabay.com and pexels.com!
Installing the Josefin Google Font
Guess what? You don’t have to, it’s already installed! Booyah.
How to get support for Josefin
Submit a ticket to us via https://besuperfly.com/contact and we’ll respond to you as soon as possible.

Blog

Digital Out Of Home (DOOH) Technology Reaches New Heights

According to Clear Code editor, Michael Wlosik, “digital-out-of-home (DOOH) is about to change the domination of online media.” In fact, many businesses have invested their advertising budget into programmatic advertising because of the rise in technological advancements and online opportunities. Brand advertisers and ad agencies have been spending big bucks on native, mobile, video, and technology display advertising. As a classic form of advertising, DOOH is finding it’s way back to front-runner advertising.

What Is Digital-Out-Of-Home Advertising 

DOOH advertising is outside advertising that uses tracking, re-targeting, geofencing, personalizing, and measurement to capture your audience. Digital-out-of-home is a message that’s designed to reach consumers on the go. Forbes has indicated, “this is the year for digital-out-of-home to reach it’s peak.” Your business can use viral video as an advertising medium on literally thousands of bars, restaurants, and retailers across the United States. The potential to reach a global audience sends your ROI soaring. At the rate DOOH is growing, your business will soon need a digital ad to keep up with current business trends. 

How Can DOOH Have A Positive Impact On Your Business 

Flexibility/Visibility  

Digital-out-of-home advertising has reached nearly every corner of the world. From screens in golf carts, uber rides, and elevators to kiosks in malls, theme parks, and now street corners, DOOH has become a common fixture in the footprint of our daily lives.  Digital marketing expert, Leo Resig estimates that DOOH returns $5.97 in ROI revenue. “This is 40 percent more effective than traditional digital advertising and 14 percent more effective than print, ” says Resig.

Chairlift & Gondola screens

This past year, a new placement was effectively reached as Alpine Media Technology installed screens and delivered powered to both a Chairlift and Gondola at Alterra Mountain Company’s premiere ski destinations. Alpine Media is now the world’s only digital display system for chair lifts and gondolas. Using state-of-the-art technology, Lift Digital has been able to utilize a battery free charging screen that gives skiers and riders constant access to useful and valuable information about the resort. There’s no denying it, digital-out-of-home ad advertising continues to push the envelope and reach unconventional placements.

What Has Made Lift Digital A Success 

While most digital advertising mediums are just producing advertisements, Lift Digital delivers an informational video loop that provides real-time stats about the trails, lifts, events, weather etc. Alpine is focused on content that helps you manage your time on the mountain. Users can enjoy a 10 minute informative, content loop along with supported ads which run in the lower left corner of the screen. The loop initiates once the lift bar is lowered, and now, with digital screens, the lift bar is more commonly used increasing the safety of riders significantly. The six digital 10″ lay flat across the safety lift bar and not in line of site of the riders ensuring their interaction with the screens is voluntary. Avoid the dreaded 30 fold trail map or dropping your expensive phone while taking off your gloves to check the time with DOOH. Alpine has found a way to make three of the most desired ski resort informational content available: lift line status, grooming reports, and lift status. The visitors have said; “the new Lift Digital technology has allowed them to improve the navigation of their runs.” 

For added security, the new safety alert messaging feature will notify guests of any danger or potential danger to them or possible members of their group. You can find Lift Digital at two of Alterra Mountain Company’s premiere resorts; on the Super Gauge at Winter Park Resort, USA Today’s top rated ski resort in North America for 2018, and on Gondola at Steamboat Springs which transports skiers and riders to the Thunderhead Lodge at the summit.

Why Advertise With Alpine Media Technology 

For the first time, brands can now digitally advertise via an opportunity outside the traditional six figure sponsorship contract. Thus, brands can now reach this affluent and active audience, arguably one of the most sought after demographics, by delivering video ads across Alpine Media’s digital platform on a per season commitment and significantly lower cost. The All Mountain Platform (AMP), extends across the resort via screens strategically placed inside and outside of lodges, and now, the Chairlift and Gondolas. With the video ads running alongside real time and relevant content, viewers are more engaged thus increasing chances for greater ad recall. Ad recall is also increased as riders are essentially held captive for the 10 minute rid to the summit.

For agencies and brands interested in learning about availability for next season please contact Nick Haggard at nhaggard@alpinemediatech.com. And, for Resorts operators who would like to learn more about our available packages, please contact Gerrit Vandekemp at gvandekemp@alpinemediatech.com

Garin Gustafson
Director.Marketing
Alpine Media Technology

Ski Resorts Partner With Alpine Media Technology For Enhanced Guest Communication.

Lift-Digital helps these skiers maximize their 8 minute ride to the summit offering digital trail maps, lift and trail status, mountain stats, weather conditions and much more. @ Winter Park Resort: Super Gauge Express

DENVER, COLORADO, After their recent graduation from the 12 week Boomtown Boulder incubator program, the Alpine Media Technology team is now poised and positioned for a huge 2019/2020 ski season ahead. With another financing round closed, new resort partners at the table, a technology platform that upgrades by the day, and new key hires made- Alpine Media Technology is ready for their catapult out of the start-up world as they enter their next season of operation.

Founders and operators Freddie Peyerl, Gerrit VandeKemp and Jeff Conners lead the way for this well equipped and veteran team. Peyerl (PhD, MBA) draws on his formal education from Harvard University and 15 years as a partner of Boston Strategic Partners to lead AMT as it’s CEO. VandeKemp, a former Marine assigned to Presidential Security for the Clinton administration and 15 year veteran of the financial service industry, oversees AMT’s revenue and operations is the Chief Revenue Officer. Heading up product development as the Chief Technical Officer is Connors, an electromechanical engineer with nearly 20 years of experience at some of the biggest names in the Aerospace industry such as Boeing and Darpa.

Rounding out the team is Nick Haggard and Garin Gustafson. As a top producer for over a 10 year period at iHeartRadio, Haggard has the experience and know-how to maximize advertiser value for his clients as AMT’s Director of Sales.  Gustafson, the Director of Marketing, has been on both the buying and selling side of media for his past start-ups Absolute Poker and Fuel Montana Media.

Now with a tried and tested technology, the aim is to scale across North America partnering with the nations top ski resorts to deliver this one of a kind digital solution. Richard Thompson, a 40 year pioneer in ski industry advertising, will assist in brokering new ski resort partners. While the company has an agreement with Alterra Mountain Company which accounts for approximately 1/3rd of skier days in the US, Alpine Media’s solution is scalable for resorts of any size looking to upgrade their guest communication systems. Winter Park, Steamboat, Shawnee Peak and Wachusett Mountain are all early partners and champions of this platform and are increasing both content and displays for next season at their respective resorts. AMT is currently finalizing long term deals with additional resorts to be announced in the coming weeks.  

While the Epic and Ikon passes were game changers, the All mountain Platform (AMP) from AMT also adds incredible value for skiers and riders looking to maximize their time on the mountain as they search for groomers, open lifts and trails, events, weather conditions and more via an 8 minute content loop that updates in real time throughout the day.

As AMT evaluates new partners for next season, now is the best time for resorts, agencies, and brands to reach out and connect to learn more about this revolutionary technology.

For more information, please contact Garin Gustafson at ggustafson@alpinemediatech.com  

Alpine Media Technology created the All Mountain Platform (AMP), the premium guest communication system for resorts world-wide. With a centralized, web-based Command Center, resort operators can deliver real-time, relevant content via digital screens across the entire resort. From the lodges, chairlifts, and gondolas, as well as via mobile app, skiers and riders have access to the information they need to maximize their mountain experience while advertisers have a platform to reach an affluent and active audience.

The Top 5 Reasons You Should Be Branding At Ski Resorts

Targeted advertising means getting your brand in front of consumers that are most likely to need your product or service. Knowing where to place your business ads is just as important as knowing your consumer demographics, behaviors, and previous buying history. Outdoor advertising (or out-of-home) OOH marketing uses digital signage in specific commercial locations and public places that will benefit the local community.

When businesses include informative content alongside targeted promotions, they experience significantly more engagement and consumer recall. Alpine Media Technology  is one of those companies who’s displays strategically integrate both the content and the brand messaging for their advertising partners.

In essence, the best advertising marries corporate branding and geo-targeting with the right demographics – and that means putting the right signage, in the right places, to catch the attention of the right people.

Ski resorts and ski lift riders are an overlooked community when it comes to targeted advertising, but there are several reasons why you should be increasing your brand recognition within this affluent and active demographic.  Consider these top 5 reason why you should have your brand in front of visitors and lift riders at ski resorts.

Skiers and riders take a quick pause to navigate their next run before exiting the Sunspot Lodge at the summit at Winter Park Resort. Alpine Media Technology uses giant TV displays both inside and outside of lodges and shops across the entire ski resort.


1. This Demographic is Paying Attention

Adults ages 16–34 is the demographic most engaged with OOH advertising, which is one of the fastest-growing, non-internet advertising mediums available. When reaching out to Gen Y and Gen Z audiences, you’re targeting the largest consumer group in history. These bright and enthusiast adventurers have high incomes because they are on the frontline of technology – but they may also have a shortened attention span.

OOH advertising is effective advertising that only takes 3 seconds or less to present a captivating message. This demographic is paying attention! Just make sure you include a stroke of creativity and engaging graphics when you target this demographic that is very likely to be found spending leisure hours on a ski lift.


2. Travelers are a Major Audience

When you consider that 90% of travelers have noticed OOH in the past month, you’ll understand the impact of targeting the ski resort community that originates from across the country. Tourism and traveling are time-sensitive events that encourage instant purchases to document the unique experience or fulfill an unexpected need. And when that product or service is part of a deal or a package, consumers feel they’re getting more bang for their buck.

The type of traveler is an important key to purchasing behaviors while away from home. Those that frequent ski resorts take enjoyment from travel and leisure. They also put more emphasis on the quality of products or services over the price tag. Use your out-of-home advertising dollars to target this group of travelers that value physical fitness, luxury amenities, or access to exclusive opportunities.


3. A Demographic That Follows Through Online

OOH advertising is an attention-getter that will have the best results with those consumers that are known to follow through the buyer’s journey. More than 40% of skiers and resort visitors have searched for a brand online after seeing an OOH ad. These are powerful numbers and indicate ski resort visitors that enter at the top of the marketing funnel are more likely to make a purchase decision after researching online.

This after all is the goal of your outdoor advertising. You want to engage the consumer to either search for more information or include your business as they evaluate their options. If ecommerce is the holy grail for your company, leveraging OOH signage can be the tool to getting more conversions.

Resort guests view an 8minute content loop featuring informative information to help them better maximize their time on the mountain. Within 20 feet of gift shops and restaurants at the Mary Jane Lodge @ Winter Park Resort, advertisers can effectively direct consumers to engage with product offers.


4. Targeting Groups With Discretionary Income

It’s no secret that skiing is a hobby that demands a certain amount of discretionary income. When you target groups at this level of income, it may interest you to know that 20% of those who saw a directional OOH sign that pointed the way to a business location immediately visited the advertised business. Skiers are an affluent demographic and according to the U.S. Census Bureau 19 percent of skiers have incomes of over $200,000 per year.

These are individuals that are loyal to their sport and can become loyal customers for your business. Don’t neglect the fact that 46 percent of skiers are female, so you have a wide opportunity at one location to use OOH advertising to engage both consumer genders that have the income to make spur of the moment purchases. 


5. A Group That is More Likely to Visit In-person

When you grab the attention of travelers that are ‘in the moment’ with directional OOH, you can expect marketing results that outperform traditional advertising methods. Consider the 74% of consumers who visited a business after seeing a directional OOH ad – and they made a purchase. Ski resorts are filled with travelers who have a need to know – where to go, what to expect, and how to get there. Directional OOH is the answer for ski lodge visitors that are more likely to visit in-person after learning about your business in an out-of-home advertising campaign.

Discover what Alpine Media Technology can do for your ad agency portfolio when you offer your clients a digital out of home (DOOH) platform like no other. Check here for availability and available DMAs.

Statistics provided by Out of Home Advertising Association of America

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We believe beauty is more than skin deep… or in our case “pixel deep”, if you will. At Superfly, we aim to build themes that aren’t just beautiful, but functional and built specifically with the user experience in mind.

Did you know you that our themes come with unlimited usage? Pay once and use it on as many sites as you like. How’s that for a time & money saver? Perhaps best of all, our themes include prompt and courteous support. Need help? We’ve got your back.

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